The Power of Customer Comments on Your Website
“Read What Customers Say” . . .
We found at least 7 reasons why you should add Customer Comments to your website today:
A study by McKinsey & Co and Jupiter Media Metrix found that:
- Users who contribute reviews to a website visit that site 9 times more often than average users
- They stay twice as loyal
- They BUY TWICE AS OFTEN
- Regular users of feedback areas generate two-thirds of sales, but account for just one-third of visitors.
A major electronics retailer found:
- Visitors finding a customer review on their website had a 50% higher conversion to customers
- They also spent an average of 20% more per order than the typical site visitor.
PLUS: Customer reviews can also boost your organic position on search engines.